Men's fashion debate: The good guys
What are the trends in men's fashion? What determines men's choice of clothes? And is men's fashion consumption more sustainable than women's? These were some of the questions asked during Copenhagen Fashion Week Festival.
Research shows that men are much more skeptics towards sustainable fashion than women but men’s shopping habits unveil at the same a highly sustainability consumption pattern: They buy less and use their clothes longer. This dichotomy made the basis for both an exhibition and a debate during the Copenhagen Fashion Week under the headline ‘The Good Guys’.