Nordic Fashion Association invites trade and industry to a dialogue about the future of fashion in New York City November 29th.
The event is called Powered By and through a series of talks and presentations the speakers will highlight concepts and incentives representing a shift in the fashion and lifestyle brands of the Nordic region.
Fashion and textiles is the world’s 4th largest value creator in the world. It also thrones among the highest polluting industries on a global scale. Inevitably producers of pollution-intensive goods must change drastically. Brands that already prepare for changing market demands will better adjust to the new paradigm. The Nordic Fashion Association is a driver for a sustainable future, and want to build closer relationships with American companies, brands and institutions to look at how we collectively can innovative responsible behavior throughout the value chain.
The Nordic countries are regarded as deeply value based societies. Democracy, purity and ethics are integral part of the Nordic model. However, as a small region, environmental challenges must be discussed in a larger global context.
–Our vision is to take part in the global dialogue and initiate a more extensive community interaction. We are small countries in the north of Europe, but our companies and brands are global players. As we see an increasing desire for Scandinavian design, we need to make sure our companies can deliver products based on sustainable practices, says Gisle Mariani Mardal, Chairman of Nordic Fashion Association.
The event is supported by the Nordic Council of Ministers #thenordics
For more information about the project and how to attend: firstname.lastname@example.org